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News & Blog


1/12/11

Mind your language!

Last month at the IoF West Midlands conference, Liz Loudon brought a useful reminder of the importance of effective language in fundraising. In an excellent presentation, she gave valuable tips on making an impact with appeal writing.

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7/10/11

Friends New and Old

We would like to welcome new clients Women and Children First and the Rudolf Steiner School in Kings Langley, as well as thanking existing clients Graeae Theatre for retaining us again.

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1/9/11

No Will - No Legacy

A friend of mine is currently enduring the nightmare of sorting out the affairs of an aged relative who has died. It is the last thing she needs and is very frustrating. The relative had been told to make a will but never did.

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29/3/11

The IoF - Life Goes On

The shock resignation of Amanda McLean as CEO of the IoF has come at a difficult time for the Institute, as it is also still seeking a permanent Chair of Trustees. I was present at an IoF event last Monday...

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2/3/11

Effectiveness versus Efficiency

Every couple of years, the tabloid media target charities that 'waste money on fundraising and administration'. So what can you do to protect your charity from this charge?

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22/12/10

Aiming for Zero Carbon

From 2011 Wootton George Consulting is aiming to become carbon neutral. To support this goal, we will be planting a tree for every new client contract we won during the year.

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26/11/10

Increasing Gift Aid take from higher rate taxpayers

Most charities know about and are using Gift Aid to increase their income from donations. However, there is one aspect of Gift Aid that is often overlooked

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8/10/10

Barriers to Legacy Fundraising

Over many years in working with charities on fundraising strategies, we had identified that a frequently under-exploited area was that of charitable legacies. This was particularly the case with small and medium sized charities.

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28/7/10

Legacy Fundraising - what's stopping you?

In carrying out fundraising reviews over the years, we have come across numerous charities which have really not grasped the legacy opportunity.

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